When we say “we,” “us,” “our,” and “SendPulse,” we are referring to SendPulse Inc., 220 E 23rd St #401, New York, NY 10010.
First-party cookies are cookies that are set by the website owner or service provider (in this case, SendPulse). Cookies, set by parties other than the website owner, are called third-party cookies. Third-party cookies enable third-party features or functionality on or through the websites or services you are using (such as advertising, interactive content, and analytics). The third parties, set by these third-party cookies, can recognize your computer when you visit the website or service in question or certain other websites or services.
Cookies served through our Websites
The specific types of first and third-party cookies served through our Websites and the purposes they perform are described in further detail below:
Essential Website Cookies
These cookies are strictly necessary to provide you with services available through our websites and to use some of its features, such as access to secure areas. Because these cookies are strictly necessary to deliver the websites, you cannot refuse them without impacting how our websites function. You can block or delete them by changing your browser settings, as described under the Cookie Statement.
Performance and Functionality Cookies
These cookies are used to enhance the performance and functionality of our websites but are non-essential to their use. However, without these cookies, certain functionality may become unavailable.
Analytics and Customization Cookies
These cookies collect information that is used either in aggregate form to help us understand the use of our websites or the effectiveness of our marketing campaigns or customize our websites and application for you to enhance your experience.
Advertising (Targeting) Cookies
These cookies are used for advertising messages more relevant to you and your interests. They also perform functions like preventing the same as from continuously appearing, ensuring proper ads display, and sometimes selecting advertisements based on your interests. For further information, see the section of the Cookie Statement entitled "Targeted online advertising."
Other tracking technologies
We and our third-party partners may use other similar technologies from time to time, like web beacons, pixels (or “clear GIFs”), and other tracking technologies. These tiny graphics files (tracking technologies) contain a unique identifier and enable us to recognize when someone has visited our Websites or, in the case of web beacons, opened our emails. It allows us, for example, to monitor the traffic patterns of users from one page within our Websites to another, to deliver or communicate with cookies, to understand whether you have come to our Websites from an online advertisement displayed on a third-party website, to serve targeted advertisements to you and others like you, to improve site performance, and to measure the success of marketing campaigns. While you may not have the ability to specifically reject or disable these tracking technologies, in many instances, these technologies are reliant on cookies to function properly; accordingly, in those instances, declining cookies will impair the functioning of these technologies.
Targeted online advertising
We have engaged one or more third-party service providers to track and analyze individualized usage and volume statistical information from interactions with our Websites.
Cookies served through the Services
User email campaigns
We automatically place single-pixel GIFs, also known as web beacons, in every email for our users. These tiny graphic files (web beacons) contain unique identifiers that enable us and our users to recognize when their subscribers have opened an email or clicked certain links. These technologies record each subscriber's email address, IP address, date, and time associated with each open and click for a campaign. We use this data to create reports for our users about how an email campaign performed and what actions subscribers took.
How can you control cookies
You have the right to decide whether to accept or reject cookies.
How often will this Cookie Statement be updated?
The date at the bottom of this Cookie Statement indicates when it was last updated.